Speaker: Sandi Conrad

Sandi Conrad is a Senior Consulting Analyst for Info-Tech Research Group, and spent a year as a Practice Lead, delivering service desk workshops across North America. She has extensive experience in software licensing and asset management along with workflow restructuring and service management.

Prior to joining Info-Tech, Sandi ran her own consulting company delivering software and asset optimization services. She educated clients on best practices, conducted gap analyses, and provided management consulting and software auditing services. During this time she also authored the Software Asset Management Starter Kit (currently in rewrite).

Sandi has worked in the past for Large Account Resellers (LAR), Systems Integrators and Value Added Resellers (VAR) and was one of the first Software Contract Administrators in Canada. She has provided consulting services for hundreds of clients over the years, including IT asset acquisition and management strategies and service desk standardization and optimization.

Sandi is a certified software manager with SIIA, certified software practitioner with IBSMA, certified hardware asset management professional (CHAMP) with IAITAM, Microsoft Certified Software Asset Management Specialist, Microsoft Certified Volume Licensing Specialist. She also holds several technical sales and sales certifications with various software publishers. Sandi also holds a Graduate College Teaching Certificate from Fanshawe College.